How Do I Choose the Right Agent for a Premium Remuera Property?

Track record in your specific price band matters far more than overall sales volume. An agent with 30 sales a year under $1.5M is not the same as one with eight considered sales in the $3M–$8M range.

Ask to see recent comparable results, not just the headline numbers, but the full story. How long did the campaign run? Was the result above or below initial appraisal? How many qualified buyers were in the room?

Database depth is often invisible from the outside but decisive in practice. The strongest premium agents have direct relationships with active buyers months before a campaign launches. That pre-launch positioning is frequently where the premium result is made.

Presentation craft is the other lever. Look closely at the agent's recent listings, photography, copywriting, video, signage. If their existing campaigns don't move you, yours won't move buyers either.

Finally, the personal fit. A premium campaign is a six-to-eight-week working relationship through one of the more significant decisions of your life. Choose someone you'd happily share a coffee with at week five, not just at the listing presentation.